Job number: JN -072024-169055 Posted: 2024-09-11

Marketing Manager

Global FMCG company
10 - 14 million yen Tokyo Sales & Marketing Brand Management

Job details

Company overview
We are the Japanese subsidiary of a U.S.-based international food company, widely operating in the fields of food, pet care, and snacks. We are particularly known for our chocolates, candies, and pet foods. We offer a range of internationally recognized brands to the domestic market, including colorful chocolate candies, snack bars, and pet foods. We are committed to product quality and strive to enhance customer satisfaction while emphasizing sustainable business practices. Specifically, we actively engage in environmental protection and social contribution activities, aiming to coexist harmoniously with local communities. To meet consumer needs, we continuously pursue the development of new products and the improvement of our services.
Responsibilities
This position will involve planning and implementing a total brand renewal strategy for the Japanese market for our brand (for both dogs and cats) in collaboration with local and global stakeholders. As with other line managers, you will be expected to have a business /organizational perspective and lead initiatives for team engagement.

Main responsibilities:
  • Important Responsibilities
    • You will develop the brand relaunch strategy and lead and execute the project including brand proposition, innovation pipeline, consumer activation and short to mid-term P&L.
    • He will lead collaboration with local and global stakeholders to develop and implement strategies that blend local customer insights with global brand strategies.
    • Independently lead and manage the day to day business planning, operations, projects and activations for the brand with minimal support from your manager.
    • Contribute to the global/regional brand community by sharing key learnings, updates and best practices.
    • Collaborate with other Associates to lead designated cross-functional initiatives.
    • Collaborate with your line manager and other managers to co-lead/create initiatives to improve team engagement.
  • General Responsibilities
    • Lead the development and implementation of strategies within your area of ​​responsibility.
    • Implement excellent line management and supervise associates, temporary workers and contract staff.
    • Identify issues or problems requiring support to leadership team and other regional/global stakeholders and escalate as necessary.
    • Leverage your expertise to expand perspectives, collaborate and have an impact within cross-functional teams.
  • Team engagement and talent development
    • Build a highly engaged team.
    • Work with line managers to support the development of team members (e.g. peer assistance, coaching, education).
    • As the Deputy People Manager, you will plan and lead the development of team members.

Requirements
Minimum requirements:
  • Ability to communicate in Japanese and English
  • 10+ years of experience in FMCG marketing, product development experience, or equivalent proven track record
  • Experience collaborating with cross-functional members
Salary
10 - 14 million yen
Location
Tokyo
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