Jobs list of Sales & Marketing & Market Research / Consumer Insight
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NEWJob number: Job-00267199 Posted: 2024-04-16
Marketing Operations (Mops) Specialist | マーケティングオペレーションスペシャリスト
Join an industry leader to help transform the world5 - 8 million yen Tokyo Sales & Marketing Market Research / Consumer Insight
- Company overview
- Our client is a Japanese private business education company.
- Responsibilities
- Main responsibilities:
Creating a foundation to realize data-driven marketingWe will visualize data from MA and CRM using BI, and will be responsible for building the foundation to implement data-driven marketing measures.
We plan data acquisition methods, design and implement data visualization, and perform data management.
Data analysis - Provides suggestions and supports decision-making.Leads data analysis in the marketing process, identifies issues, and proposes improvements.
Preparation of an environment where data can be utilized (tool selection and member training)In order to implement, measure, and optimize marketing measures through various channels, we will be responsible for selecting, implementing, and operating appropriate tools, as well as formulating processes.
We also help field marketers use tools appropriately and perform analysis. (planning study sessions, etc.)
Support for streamlining and optimizing marketing measures (field marketer support) We will standardize the operation of marketing measures both within and outside of the department, and support you to achieve efficient results.
Examples of tools used:Marketo Engage, Salesforce, GA4, GRC, Ahrefs, Google Search Console, Looker studio, Big Query, CData Sync, Zapier, Notion, etc.
Communication tools:Gmail, Slack, Zoom, etc.
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