Senior Marketing Specialist

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募集要項

会社概要

同社は、医療用レーザー装置メーカーです。

業務内容

Main responsibilities:

• Responsible for all online and offline marketing communication planning and execution including and not limit to online and offline events/workshop, all marketing channels and platform (online and offline), PR, Communication (internal and external), marketing aids development
• Execute digital marketing activities:
• Identify target audience
• Design and implement direct online and offline marketing campaigns
• Proofread digital and social contents for clarity and proper language used
• Ensure mobile-friendly email templates
• Upgrade our email, digital, social contents and offline communication templates and corporate the brand scheme
• Ensure prompt and accurate communication and minimize unsubscribes
• Create email databases for lead generation and establishment of lead collection/follow up
• Analyze campaign performance and suggest improvements
• Report email marketing performance quarterly and as needed
• Ensure emails follow industry policies and best practices
• Responsible for marketing operations including materials approval execution and marketing operations platform management and execution
• Purchase order (Oracle) process ownership, facilitation & management
• Compliance to SOPs, budget control and reporting, global corporate standards and local legal and regulatory standard
• Responsible for copywriting
• Responsible for all local creative designs and programs
• Perform other ad-hoc projects as assigned

応募条件

Minimum requirements:

• BSc degree in Management Information Technology, Marketing, Data Analysis, or relevant field, Bachelor Degree or above;
• Proven 3-5 years of work experience as an Email marketing manager or Digital marketing specialist
• Hands on experience with HTML and content management systems
• Proficiency in marketing automation technology (Marketo as mandatory)
• Experience with Salesforce
• Knowledge of SEO/SEM and Google Analytics
• Familiarity with analytical and database tools
• Excellent written communication (Japanese and English) and copywriting skills
• Strong project management skills
• An ability to work under tight deadlines and in a fast-paced environment
• Proactive and highly organised, attention to details and a proven ability to multi-tasking
• Strong team player

給与

700 - 800 万円

勤務地

東京