Marketing Manager

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募集要項

会社概要

同社は、医療機器や関連機器を取り扱う外資系メーカーです。

業務内容

Marketing Manager drives the achievement of the Safety Japan business goals by leading the determination and implementation of the mid-term and long-term marketing strategy, in accordance with the company's global and regional business strategies, and setting local business goals accordingly.
Main responsibilities:

• Marketing Manager leads the Safety Marketing organization:
  • Responsible for local marketing and customer service resources, their activities and relevant budget
  • Interfaces with other functions for strategic planning and execution
  • Ensure the continuous review and improvements pf internal procedures
• Implement local positioning, marketing mix and operational marketing plan for assigned portfolios
  • Drive the annual local marketing and budget planning for assigned portfolio
  • Adapt the regional operational marketing plan of action to local needs and drive local implementation
  • Develop local advertisement and media plan and manage local market events e.g. congresses, exhibition, road-shows, webinars
  • Drive the development of case studies and white papers
  • Organize equipment for for local / regional events
  • Adjustment of global / regional marketing collaterals to local requirements
  • Local implementation of marketing campaigns
  • Develop sales promotions to win new prospects and keep current customers with e.g. loyalty and retention programs
  • Decide on local demo pool
  • Manage local references site lists and key opinion leaders
  • Drive customer group specific marketing and product support
  • Segment setup, messaging, materials and tools.
  • Departmental Management
  • Define, implement and meet departmental goals in accordance with local strategic and operational plan
  • Effective management of personnel to include performance management, salary recommendations, objective setting and development, in order to achieve set goals and objectives
  • Assess, hire, hold and develop critical know-how
  • Skill management and development of employees and keep employees motivated and satisfied
  • Provide and ensure applicable processes in accordance with the company's global process to facilitate work and ensure the quality of output;
  • Control departmental resources and budget.
  • Drive local net sales and GGP(Global Growth Profit) achievement for the entire portfolio in safety
  • Responsible to drive Net Sales and Gross Profit
  • Develop, implement and track KPI (e.g. volume, units, CRP(Customer Realized Price) development, expenses)
  • Monitor and analyse local business performance, set priorities for action
• Operational marketing and sales support for for entire company portfolio in Safety
  • Translate the company & regional strategy into the local operational marketing plan drive local implementation
  • Approve sales promotions to win new prospects and keep current customers with e.g. loyalty and retention programs
  • Liaise with regional marketing team and Business Development Team for strategic deals and strategy to win and support the local country organisation wherever required
• Ownership and maintenaince of Go to Market strategy

応募条件

Minimum requirements:

• Bachelor of Science degree
• At least 5 years working experience in a senior sales and marketing management position gained in an international company with multiple sales channels
• Strong customer orientation
• Experience of instrumentation marketing or business development
• Skills, Special Competencies, or Certifications:
  • Native Japanese. Fluent in English
  • Strategic thinking, entrepreneurial mindset, sense of urgency
  • Customer Relationship Management system
  • Funnel & forecasting system
  • Competitor knowledge of relevant competitors
  • Segment solutions
  • Market research and market analyses methods
  • Business management
  • Marketing Program development and execution
  • Understanding of Relevant quality and regulatory requirements

Preferred qualifications:

• Degree in business or other related areas
• Strong track record of leading a marketing/Sales team

給与

900 - 1200 万円

勤務地

東京