Regional Product Marketing Lead

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募集要項

会社概要

スウェーデンに本社を置く不妊治療分野の製品を提供する世界的なリーディングカンパニーです。価値あるソリューションとサービスを提供することにより、治療成果を成功に導くために顧客をサポートすることが使命です。
日本では、 不妊治療に使用されるタイムラプスインキュベーター、培養液等のメディア、消耗品、またゲノミクスの4つの領域にて製品・サービスを提供しています。

業務内容

━━Responsibilities━━

• Strategic Marketing & Execution
  • Develop and own the regional marketing strategy for Medical Devices and Genetics, ensuring synergy and differentiation where appropriate.
  • Lead the planning and execution of product launches, establishing milestones, KPIs, and stakeholder accountability.
  • Drive the creation and refinement of product messaging, value propositions, and go-to-market strategies tailored to APAC market dynamics.
• Market & Customer Insights
  • Conduct comprehensive market and customer analysis across both domains to identify opportunities, unmet needs, and competitive threats.
  • Translate insights into actionable strategies for portfolio development and market expansion.
  • Serve as the regional voice of customer and market intelligence for global product management and strategy teams.
• Cross-Functional Leadership
  • Partner with Sales, Clinical Scientific Support, Marcom and CS to ensure integrated execution of marketing and educational initiatives across both domains.
  • Provide strategic direction and advanced sales enablement for regional commercial teams and distributors.
  • Act as a strategic advisor to APAC leadership on product marketing priorities spanning both Medical Devices and Genetics.
• Communication & Scientific Engagement
  • Define and lead domain-specific and cross-domain communication strategies, including congress activities, scientific workshops, and KOL engagement.
  • Ensure Medical Devices and Genetics messaging is consistently integrated into regional and global communications.
  • Strengthening brand reputation through scientific credibility and stakeholder partnerships.
• Performance Measurement & Reporting
  • Establish and monitor KPIs and ROI for product marketing initiatives across both domains.
  • Provide regular strategic updates and recommendations to APAC and Global Marketing leadership.
  • Continuously refine strategies to ensure measurable business impact and sustainable growth.

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応募条件

• 7年以上の医療機器、ライフサイエンス、または遺伝学分野での製品マーケティング、製品管理、または戦略的マーケティング経験
• 地域マーケティング戦略の開発と実行、および複数のドメインにわたる製品発売をリードした実績
• 市場、競合、顧客データを戦略的方向性にまとめる強力な分析能力
• ビジネスレベル以上の英語スキル
• ネイティブレベルの日本語スキル
• 国内・海外への出張が可能な方

給与

1000 - 1600 万円

勤務地

東京