Marketing Communications Director

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募集要項

会社概要

同社は、不動産アドバイザリー業界におけるプロフェッショナルなサービスを提供する会社です。アメリカを拠点とする企業の日本法人であり、不動産オーナーやテナント、投資家向けに幅広い知識を持つ専門家が、国内外で幅広いサービスを提供しています。主な事業内容は、不動産取引支援、クロスボーダー取引支援、企業不動産戦略、ポートフォリオ・プロパティマネジメント、プロジェクトマネジメント、賃貸借・トランザクションマネジメント、ホテル投資支援・アドバイザリー、リサーチ・コンサルティングなどです。

業務内容

Looking for an experienced campaigns & corporate business marketing director with strong digital skills. This position is a professional individual contributor that takes a leadership role in the development of successful marketing strategies for occupier businesses in Japan and potentially has report lines in the future.
Main responsibilities:

• Lead campaigns across business lines and take a balance between global/regional approaches and bottom-up approaches based on the local needs
• Formulate marketing strategy and execute strategic and tactical activities as a corporate business marketing vertically to support Japan business growth
• Responsible for brand campaign and also for some sector marketing
• Work closely with different marketing groups at regional and global level in order to ensure consistency throughout global campaigns & approaches and be a key driver for the integration and expansion of our marketing & digital capabilities.
• Develop client-centric multi touch point campaigns and nurturing programs to create and maintain high levels of interaction and engagement, generating business inquiries and leads for the various business units within the company
• Work with content marketing to achieve goals of each customer journey’s stage
• Measure ROI, define KPIs and be responsible for budget planning and monitoring
• Leverage analytics and analyse clients’ behaviour to help sales identify new business opportunities
• Stay up to date with digital technology developments and trends in the market
• Budget management

応募条件

Minimum requirements:

• Around 10 years or more of integrated marketing experience in international B2B companies.
• Experience in designing and implementing successful 360 marketing campaigns and strategies
• Familiar with brand strategy
• A hands-on experience and ability to work and deliver as an individual contributor
• Experience in lead gen/demand gen and pipe creation
• Strong digital marketing skills and experience
• Strong project management skills and attention to details
• Strong teamwork mindset and communication (written and verbal) skills
• Experience in using marketing automation tools and new online and digital tools
• A pro-active and can-do attitude
• Native level in Japanese and business level of English
• Have a passion for marketing

給与

1300 - 1800 万円

勤務地

東京