Brand Communication Manager (Senior Manager)

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募集要項

会社概要

同社は、米国を拠点とする世界的なゴルフ用品メーカーの日本法人です。幅広いゴルフ関連商品を提供しており、特にゴルフボールやクラブ、シューズなどが人気です。商品は主に米国から輸入され、日本市場で販売されています。顧客には、プロゴルファーから一般のゴルファーまで幅広い層がいます。日本での一層のシェア拡大を目指し、明るく活気のある環境で働くスタッフが活躍しています。

業務内容

As the Brand Communication manager, you will oversee brand communication activities and ensure we deliver the right message to our dedicated golfers by working with various stakeholders, using theleading-edge communication technologies and we acquire new Membership members. We are looking for a strong leader with passion and a drive to lead and inspire a team of brand communication team.
Main responsibilities:

• Collect and assess the dedicated golfers’ insight, identify their needs and develop events by workingwith external agencies as well as internal stakeholders.
• Create and provide strong plans and enablement to business teams for digital and social marketing platforms, including Facebook, Instagram and YouTube.
• Identify brand-building opportunities and maximize the brand in the market by utilizing data which we collect through events and other channels.
• Manage and upgrade the entire digital communications including media advertisement.
• Responsible for developing and executing PR strategy for Digital Marketing
• Lead Brand Marketing Team and provide coaching & guidance to members.

応募条件

Minimum requirements:

• Experience in planning and managing brand(s) (external events) - able to solely manage events from plan to execution
• Rich working experiences with external ad/media agencies
• Experience in CRM - more specifically, analyze and utilize client data (externally sourced) to plan and execute events (online/F2F)
• Skills to manage and evaluate external agency performances
• Rich knowledge on medias and SNS（FB/IG/YouTube）
• Communication skills to collaborate with both global and local team members from different channels
• Knowledge of Tableau/SQL and Google Analytics is ideal

給与

850 - 1100 万円

勤務地

東京