AMM Consumer Engagement (Programs)

---

募集要項

会社概要

同社は輸入紙巻たばこのマーケティング、販売促進活動を行っています。日本国内でタバコ製品の製造・販売を行っています。喫煙製品を提供する一方で、禁煙支援プログラムや新たな喫煙代替製品の開発にも注力しています。喫煙者の健康を考慮しつつ、社会的責任を果たすことを目指しています。また、タバコ規制に関する法令や健康リスクについての情報提供にも取り組んでおり、公衆衛生に配慮した事業活動を展開しています。

業務内容

You will support the Manager CE Deployment in the following tasks and responsibilities.
Main responsibilities:

• Lead in planning, development, and deployment of Marketing communications toolbox (Program Key visuals and copy; Online materials (Web LP, banners, videos, eCRM content (email / LINE), etc.); Offline materials (POSM, Brochures, DM Leaflets, etc.) including Marketing / Legal / EA / Management review and approval processes
• Liaise with internal partners (PMJ Cross-functional Project stakeholders) and stakeholder management (weekly status meetings; stakeholder alignments; timeline management; Legal and/or External affairs due diligence reviews; Reports and presentations to stakeholders and/or PMJ Management; etc.)
• Liaise with external partners (Advertising / Creative Agencies, Production vendors; 3rd Party Digital agencies) and project management (budget management, production schedules, other administrative matters)
• Lead in tracking, analysis, and Performance reporting of implemented activities & initiatives (PDCA), liaising with Data analytics and Consumer Insights teams

応募条件

Minimum requirements:

• 5+ Years experience in B2C Marketing (Brand / Content / Growth marketing) within consumer goods industries or Advertising agencies / Creative agencies servicing consumer goods industries; industries associated with regulations (e.g., Alcohol, etc.) a plus
• Experience with eCRM and digital marketing
• Native Japanese speaker with fluency in English; proven presentation skills to stakeholders and Company Management Team
• Proven project management and prioritization skills to deliver end-to-end execution
• Proven skills in strategic thinking and decision-making abilities

給与

1000 - 1300 万円

勤務地

東京