BRSコンサルタント
Linh Do
Medical Device
求人番号:JN -072024-150372
掲載日:2024-09-12
Contact Lens Senior Product Manager | コンタクトレンズ シニアプロダクトマネージャー
Global contact lens manufac. / Great place to work certified
1400 - 1600 万円
東京
医療機器
マーケティング
募集要項
- 会社概要
- 同社は、視覚補正製品の製造・販売を行っています。特に、コンタクトレンズや関連するアイケア製品を提供し、消費者の視覚健康を支援しています。高品質な製品開発と技術革新により、快適で安全な視覚補正を実現しています。医療機器としての安全性や効果を確保するため、厳格な品質管理と規制順守を徹底しています。また、消費者のニーズに応じた製品ラインの拡充やカスタマーサポートの充実を通じて、持続可能な視覚ケアの提供に努めています。地域社会との関わりを重視し、視覚障害者支援や教育普及活動を通じて社会貢献も行っています。
- 業務内容
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As the Product Manager for contact lens products, you will be responsible for leading the commercial plan and the end to end marketing activities and ensuring they meet customer needs and align with business objectives.
Main responsibilities:- You will be collaborating with cross functional teams including sales, professional affairs, logistic, regional and global counterparts to deliver innovative and impactful solutions that improve business outcomes
- Reporting into the Marketing Director, you will also lead 1x direct report to drive successful growth programs, new product launches, and portfolio approaches in Japan market, across all assets and channels to build thought leadership in the business.
- Understand our experience and identify areas for expansion to own the development and execution of a strategic roadmap tied to the commercial development of the JPN market.
- Develop and execute the vision, portfolio map, long term and short term product strategy and plan in line with customer needs and business objectives.
- Constantly evaluate marketing strategy and plans to meet changing needs, market and competitive conditions. Be able to define, present/share and always represent a high-value and impactful category plan.
- Combine the financial analysis and commercial strategy with product operational management and processes, and being able to see the big picture
- Work closely cross-functionally with sales, finance, logistic, commercial operations teams to execute business plan. Communicate actively with regional and global teams representing Japan needs and giving input into global strategic and development plans
- Determine key portfolio growth drivers and develop holistic go-to-market programs to grow the product portfolio revenue and market share
- Conduct market research, analyze industry trends, and identify opportunities for product growth and differentiation
- Gather and prioritize customer feedback and data analysis to drive in market programs and value add service to enhance partnership with channel partners and Opthalmologists
- Work closely with sales, professional affairs and regional counterparts to develop positioning and messaging to drive product adoption and revenue growth
- Lead the S&OP and demand forecast process to ensure smooth product delivery
- Drive the portfolio pricing strategy and implementation striving for improved portfolio differentiation and profitability
- Successfully implement new product launches with product positioning, pricing, country priorities and logistical details and make decisions aligned with business plan goals
- Managing and navigating the matrix organization, across all levels of management and peers.
- Have superior communication and relationship-building skills to get buy-in, support and approvals necessary to carry out the marketing strategy and launch plans, with the ability to flex their communication styles as required
- Lead change across the organization to establish marketing as business leaders, instead of being led by the business, with a laser-focused understanding of their plans and impact on the market
- Evaluate and control effective marketing spend, track and measure the effectiveness of marketing spends
- 応募条件
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Minimum requirements:
- A strong business thinker who thrives in scaling businesses efficiently and effectively, taking real ownership and accountability over their work and results
- Customer centric: one who puts the customer at the core of their strategy and invests in creating great experiences that reinforce the bigger mission of the business
- 7+ years of experience in a product management role in healthcare/ FMCG
- 2+ years of management experience as a proven marketing leader
- Well experienced in effectively managing agencies and/or 3rd party vendors
- Ability to manage day-to-day responsibilities and manage regional projects owned while living the strategic plans
- Experience in a multi-cultural organization
- Experienced in leading marketing growth (portfolio and solution) segments.
- Education: Degree in Business or Marketing
Preferred quaifications:- MBA
- Certifications in areas around effective leadership, coaching, storytelling, personal branding
- Relevant Marketing certifications
- Experience in a multi-cultural organization with publicly listed MNC
- 給与
- 1400 - 1600 万円
- 勤務地
- 東京