Influencer Marketing Manager

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募集要項

会社概要

同社は、モバイルアクセサリーとテクノロジー関連商品のカスタマイズを専門としています。特に、スマートフォンケースやイヤホンケース、ウォッチバンドなど、デバイスに合わせた多彩な商品を提供しています。特徴的なのは、個人の好みに応じたカスタムデザインが可能であり、顧客は自分の写真やテキストを使用して唯一無二のアイテムを作成することができます。また、多くの有名ブランドやキャラクターとのコラボレーションも行っており、ファッション性と機能性を兼ね備えた商品が豊富に揃っています。デザイン性と実用性を両立させた製品展開により、特に若い世代を中心に人気を集めています

業務内容

• Develop, implement and manage multiple influencer campaigns and budgets across channels from ideation to launch for different objectives. Responsible for ROI optimization and performance. Provide end-to-end solutions
• Manage, optimize and maintain a strong influencer database portal, as well as overseeing influencer teams to meet monthly KPIs and quarter KPIs for global projects
• Optimize the brand presence and values through different marketing activations including but not limited to social media, influencers campaigns, content-driven campaigns, to increase social followers, drive website traffic and conversions
• Implement and manage analytical tools to track and evaluate the performance and ROI of various marketing and influencer campaigns
• Provide monthly competitor analysis and reports
• Manage local influencer team and make sure KPIs are achieved, as well as provide local learnings and insights for business or website improvement
• Track weekly / monthly / quarterly channel KPI targets to manage budget and resources effectively

応募条件

• Degree holder in Business, Marketing or Communications or related field
• Minimum 3-5+ years of relevant experience in influencer and social media marketing
• Data-driven mindset
• Practical understanding and knowledge of Influencer management, Digital Marketing and Social Media marketing
• Strong sense in influencer demographics, profiles and trends
• Strong planning, analytical, creative, result-oriented, and able to work independently
• Strong collaborative working style and listening skills
• Ability to work under pressure and meet tight deadlines
• Proficient in speaking and written Japanese and English
• Proficient in Google Analytics and Adobe Photoshop is a plus

給与

800 - 1000 万円

勤務地

東京