THV Product Marketing Mgr/ Sr.Spec

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募集要項

会社概要

同社は、グローバル・メディカルカンパニーです。

業務内容

This position manages exciting new product and indication expansion launches and promotion as market leader by collaborating with key opinion leaders (KOL) and Japan/global stakeholders.
Key Responsibilities

• Develop comprehensive marketing launch plans including strategies and tactics for major product launches. Lead the execution of a major product launch in collaboration with regional partners as appropriate including Salesforce readiness (e.g., training on product, messaging, and competition)
• Develop marketing materials and programs that support product launch and commercialization strategies
• Develop marketing messages and clinical story based on regional strategies, knowledge of current literature, current competitive environment, and regulatory/legal requirements
• Lead major projects for the Congress Management process
• Drive marketing collateral/labeling through all relevant legal and regulatory approval processes through collaboration with relevant cross-functional stakeholders for major product launches
• Manage budgets related to product line, campaigns and projects
• Analyze clinical and market data to assess regional impact of potential product launches
• Build relationships with key opinion leaders (KOL) to help inform product launch plans and understand current market environment and competition

応募条件

Education and Experience

• Bachelor’s degree
• English communication skill (business level)
• 5+ years of experience in marketing for healthcare industry (Structural Heart Disease/TAVI, Cardiology experience mandatory)

Additional Skills

• Proven successful project management skills
• Represents leadership on sections of projects within a specific area working closely with cross-functional team, marketing peers and leaders
• Excellent documentation and communication skills and interpersonal relationship skills with ability to drive achievement of objectives
• Extensive understanding of related aspects of marketing concepts and principles
• Extensive understanding of broad market research designs, develops market research programs coordinating with the global VOC manager and demonstrates an in-depth understanding of commercial goals behind research
• Ability to forecast product lines for short-term and long-term accuracy based on market development, sales trends, competition and changing market dynamics.
• Ability to assess and understand market share, pricing, ASPs, competitive dynamics
• Ability to manage competing priorities in a fast paced environment
• Ability to interact professionally with all organizational levels and proactively escalate issues to appropriate levels of management in the organization
• Maintain a strong relationship with global team, but also the regional sales team, clinical specialists, governmental affairs, and training to ensure effective and optimal integration of efforts.
• Strict attention to detail

給与

750 - 1100 万円

勤務地

東京