Contact Lens Senior Product Manager | コンタクトレンズ　シニアプロダクトマネージャー

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Job details

Company overview

We are engaged in the manufacture and sale of vision correction products. In particular, we provide contact lenses and related eye care products to support consumers' visual health. Through high-quality product development and technological innovation, we provide comfortable and safe vision correction. To ensure the safety and effectiveness of our products as medical devices, we adhere to strict quality control and regulatory compliance. We also strive to provide sustainable vision care by expanding our product line to meet consumer needs and enhancing customer support. With an emphasis on community relations, we also contribute to society through support for the visually impaired and educational outreach activities.

Responsibilities

As the Product Manager for contact lens products, you will be responsible for leading the commercial plan and the end to end marketing activities and ensuring they meet customer needs and align with business objectives.

Main responsibilities:

• You will be collaborating with cross functional teams including sales, professional affairs, logistic, regional and global counterparts to deliver innovative and impactful solutions that improve business outcomes
• Reporting into the Marketing Director, you will also lead 1x direct report to drive successful growth programs, new product launches, and portfolio approaches in Japan market, across all assets and channels to build thought leadership in the business.
• Understand our experience and identify areas for expansion to own the development and execution of a strategic roadmap tied to the commercial development of the JPN market.
• Develop and execute the vision, portfolio map, long term and short term product strategy and plan in line with customer needs and business objectives.
• Constantly evaluate marketing strategy and plans to meet changing needs, market and competitive conditions. Be able to define, present/share and always represent a high-value and impactful category plan.
• Combine the financial analysis and commercial strategy with product operational management and processes, and being able to see the big picture
• Work closely cross-functionally with sales, finance, logistic, commercial operations teams to execute business plan. Communicate actively with regional and global teams representing Japan needs and giving input into global strategic and development plans
• Determine key portfolio growth drivers and develop holistic go-to-market programs to grow the product portfolio revenue and market share
• Conduct market research, analyze industry trends, and identify opportunities for product growth and differentiation
• Gather and prioritize customer feedback and data analysis to drive in market programs and value add service to enhance partnership with channel partners and Opthalmologists
• Work closely with sales, professional affairs and regional counterparts to develop positioning and messaging to drive product adoption and revenue growth
• Lead the S&OP and demand forecast process to ensure smooth product delivery
• Drive the portfolio pricing strategy and implementation striving for improved portfolio differentiation and profitability
• Successfully implement new product launches with product positioning, pricing, country priorities and logistical details and make decisions aligned with business plan goals
• Managing and navigating the matrix organization, across all levels of management and peers.
• Have superior communication and relationship-building skills to get buy-in, support and approvals necessary to carry out the marketing strategy and launch plans, with the ability to flex their communication styles as required
• Lead change across the organization to establish marketing as business leaders, instead of being led by the business, with a laser-focused understanding of their plans and impact on the market
• Evaluate and control effective marketing spend, track and measure the effectiveness of marketing spends

Requirements

Minimum requirements:

• A strong business thinker who thrives in scaling businesses efficiently and effectively, taking real ownership and accountability over their work and results
• Customer centric: one who puts the customer at the core of their strategy and invests in creating great experiences that reinforce the bigger mission of the business
• 7+ years of experience in a product management role in healthcare/ FMCG
• 2+ years of management experience as a proven marketing leader
• Well experienced in effectively managing agencies and/or 3rd party vendors
• Ability to manage day-to-day responsibilities and manage regional projects owned while living the strategic plans
• Experience in a multi-cultural organization
• Experienced in leading marketing growth (portfolio and solution) segments.
• Education: Degree in Business or Marketing

Preferred quaifications:

• MBA
• Certifications in areas around effective leadership, coaching, storytelling, personal branding
• Relevant Marketing certifications
• Experience in a multi-cultural organization with publicly listed MNC

Salary

14 - 16 million yen

Location

Tokyo