Influencer Marketing Manager

---

Job details

Company overview

Our client is the fastest growing global tech accessories brand.

Responsibilities

• Develop, implement and manage multiple influencer campaigns and budgets across channels from ideation to launch for different objectives. Responsible for ROI optimization and performance. Provide end-to-end solutions
• Manage, optimize and maintain a strong influencer database portal, as well as overseeing influencer teams to meet monthly KPIs and quarter KPIs for global projects
• Optimize the brand presence and values through different marketing activations including but not limited to social media, influencers campaigns, content-driven campaigns, to increase social followers, drive website traffic and conversions
• Implement and manage analytical tools to track and evaluate the performance and ROI of various marketing and influencer campaigns
• Provide monthly competitor analysis and reports
• Manage local influencer team and make sure KPIs are achieved, as well as provide local learnings and insights for business or website improvement
• Track weekly / monthly / quarterly channel KPI targets to manage budget and resources effectively

Requirements

• Degree holder in Business, Marketing or Communications or related field
• Minimum 3-5+ years of relevant experience in influencer and social media marketing
• Data-driven mindset
• Practical understanding and knowledge of Influencer management, Digital Marketing and Social Media marketing
• Strong sense in influencer demographics, profiles and trends
• Strong planning, analytical, creative, result-oriented, and able to work independently
• Strong collaborative working style and listening skills
• Ability to work under pressure and meet tight deadlines
• Proficient in speaking and written Japanese and English
• Proficient in Google Analytics and Adobe Photoshop is a plus

Salary

8 - 10 million yen

Location

Tokyo