Jobs list of Sales & Marketing & eCommerce / Online Marketing / Digital Marketing
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Job number: Job-00246954 Posted: 2024-04-11
Digital Planning Manager
Premium pet food manufacturer10 - 12 million yen Tokyo Sales & Marketing eCommerce / Online Marketing / Digital Marketing
- Company overview
- Our client is a international pet food manufacturer.
- Responsibilities
- Goal setting and achievement:
Formulate annual and long-term growth strategies based on the department’s business and marketing strategies to achieve business targets and KPIs by the support of Sales Planning Manager.
Lead/facilitate a digital business team/ projects created with the Digital Planning Executive/ Business Development Executive/ Digital Operation Executive through collaboration with and supervision by Sales Planning Manager.
Supervision and management of the digital planning:
Lead to develop strategic plans for B2C sales promotion campaigns, UX and UI improvement, CRM, direct marketing, digital advertising, etc. This can be implemented by managing the team with 2 Digital Planning Executives.
Lead to develop B2B digital plans with animal hospital and its veterinarians & vet nurses. This can be implemented by Digital Planning Executive and by collaboration with the VET Demand Creation Team (Marketing & Trade activation, Sales) /by the support of Sales Planning Manager.
Develop the plans to maximize pet owner/ pet data collection with the Digital Planning Executive.
Run PDCA cycle for VET digital business, leading to provide business development plans and request analysis to related team such as Data Analytics team in Brand & PO unit. Gain insights from the analytics of the daily business and utilize to improve the next action.
Develop forecast and manage order/payment operations by close collaboration with internal multifunctions (VET Demand creation team, E2E supply, finance) by the support of Sales Planning Manager.
Negotiation and support:
Report the progress of VET digital business to direct manager and Vet director, and also to the global team both in Japanese and English by the support of Sales Planning Manager. Ask help to them for business development and operation through discussions.
Support Sales Planning Manager to obtain understanding/cooperation from a business partner/ solodistributor which manages all sales of VET product distribution in Japan.
Other:
Collect technical information on digital marketing and improve the quality of marketing activities.
Felisia Gunawan
Sales & Marketing -
Job number: Job-00254658 Posted: 2023-09-11
Channel Program Manager | チャンネルプログラムマネージャー
Lead content ops & improve user satisfaction @ top news app9 - 12 million yen Tokyo Sales & Marketing eCommerce / Online Marketing / Digital Marketing
- Company overview
- A top information app company
- Responsibilities
- Main responsibilities:
Manage a content marketing strategy, utilizing content tailored to the Japanese market/version of the app
Quality control of content and channels on which content is posted
Plan to improve user satisfaction and execute plans
Improve operational processes and tools by collaborating with Product and Engineering teams
Operator training, support and management
Flexible vendor management for business expansion
Dianna Antenucci
Sales & Marketing -
Job number: Job-00242100 Posted: 2024-03-18
Growth Marketing Manager
Working abroad opportunity8 - 10 million yen Tokyo Sales & Marketing eCommerce / Online Marketing / Digital Marketing
- Company overview
- Our client is the fastest growing global tech accessories brand.
- Responsibilities
- Develop digital marketing strategy for local marketing channels
Manage local agencies to drive growth in performance marketing channels in alignment with global strategy
Ensure sales targets are achieved and plan/manage the marketing budget accordingly
Optimize ROAS/ROI of advertisement, SEO, Display, paid media etc on all relevant channels
Complete weekly and monthly sales reports accurately & analyze Japan market trend/ consumers’ behaviour
Enhance the website content and flow to grow the customer usage, traffic and conversion rate
Improve the localization of e-commerce and enhance customer’s experience on our website.
Lead CRM strategies and activities by collaborating with global team
Manage ad-hoc projects
Felisia Gunawan
Sales & Marketing -
NEWJob number: Job-00254086 Posted: 2024-04-16
Marketing Manager | マーケティングマネージャー
Apply your mktg prowess @ hype appearal as mktg mgr8 - 10 million yen Tokyo Sales & Marketing eCommerce / Online Marketing / Digital Marketing
- Company overview
- Our client is a Spanish fashion label known worldwide for its inclusive designs and vibrant uniqueness. It is acclaimed for its energetic and pop designs. With a presence in over 15 countries, it has become a prominent player in the apparel industry.
- Responsibilities
- Main responsibilities:
Adjust, develop and implement the global marketing strategy (plan, goals, budget and tactics) for Japan and key Asian markets
Take into account the customers' needs and the market trends, while coordinating and aligning with other Marketing & Communication Areas / Departments across the Company (e.g. Product and Merchandising).
Ensure consistency of messages in all the points of contact with the brand and the consumer, the brand and its partners
generate brand awareness, increase sales and achieve business goals
Details on Brand management:
Adjust and implement the global marketing strategy to the category under his/her responsibility, by defining the marketing plan (schedule, resources, messages, etc.), the goals to achieve, the budget or the appropriate tactics to employ in order to ensure the development of the market and the Company growth in a sustained and profitable manner. Details on coordination with other areas/departments:
Coordinate the deployment of marketing initiatives for the category under his/her responsibility with other Marketing & Communication Areas (such as Content, Social and Digital Media, Brand Activation, Partnerships, Trade Marketing, etc.) and Departments across the Company (Product, Channels, etc.). Supervise their performance and work in a collaborative and aligned way to ensure the proper implementation of the marketing campaigns, message alignment and brand consistency. Coordinate the teams involved in the marketing campaigns (e.g.: creative teams, such as Product Content and Brand activation), assigning responsibilities as appropriate and providing guidance as required, to ensure timely delivery of marketing campaigns, guarantee image and message consistency and compliance with the brand guidelines and quality standards."
Details on analytics and insights:
Analyze consumers' behaviors and insights, market trends and competitors in order to understand consumers' needs and perform a proper segmentation, designing customized marketing initiatives and actions for different population segments, in order to increase brand awareness and achieve business goals.
Felisia Gunawan
Sales & Marketing -
Job number: Job-00246955 Posted: 2024-03-21
Digital Planning Executive
Premium pet food manufacturer7.4 - 8.9 million yen Tokyo Sales & Marketing eCommerce / Online Marketing / Digital Marketing
- Company overview
- Our client is a international pet food manufacturer.
- Responsibilities
- Plan annual/long-term strategies of Veterinary department digital business through omni-channel and achieve targets.
Make and execute the plans for executional strategies (B2C sales promotion campaigns, UX and UI improvement, CRM, direct marketing, digital advertising, etc.) .
Make and execute B2B (=animal hospital/veterinarian/nurse) digital plans in collaboration with the VET Demand Creation Team (Marketing & Trade activation, Sales).
Develop the plans to maximize pet owner/pet data collection.
Run PDCA cycle for VET digital business, leading to provide business development plans and request analysis to related team such as Data Analytics team in Brand & PO unit. Gain insights from the analytics of the daily business and utilize to improve the next action.
Produce content for use in Marketing Automation (MA) and web concierge.
Felisia Gunawan
Sales & Marketing -
Job number: Job-00261718 Posted: 2024-04-05
Senior Account Manager, Social
Global digital marketing agency7 - 10 million yen Tokyo Sales & Marketing eCommerce / Online Marketing / Digital Marketing
- Company overview
- 同社はB2B、CRMとデジタルに特化したサービスを提供しています。
コンサルティング、ソリューション、基盤となるプラットフォーム作りなど、クライアントが必要とするソリューションをITとマーケティングの両側面から正しく判断し、顧客の拡大と定着化を提案します。 - Responsibilities
- Main responsibilities:
Be the day-to-day point of contact for all community management across our client’s channels.
Engage with fans across the channels, in a way that creates opportunities for further conversation and helps them feel a part of the community and that their opinion is valued.
Triage any technical queries for the relevant support team to answer, aid the purchase funnel by answering product queries (touching in with Social Ops Lead on these matters, if required) and use your experienced judgement on responding to negativity where appropriate. Escalating on the correct chain of escalation, when appropriate.
Support the Social Operations Lead and Social Performance Lead in the team to help identify advocates and key influencers to reach out to and participate in third party conversations happening outside of our owned channels.
Work closely with both the internal social team and our Social Media Marketing client team to ensure you are aware of what is going out across the channels on a weekly basis.
Support the SCC Lead team in developing guidelines and strategy for each community and look after Community Manager processes and workflows to ensure that our reactive output remains consistent across all community channels.
Use Sprinklr and established boards for all community management responses and outreach and be able to feedback on any issues with the central moderation component of the system.
Use Sprinklr to post the pieces of content dedicated in the editorial calendar.
Traffic and tag links appropriately and check that all posts are scheduled and posted in perfect shape.
Curate Sprinklr dashboards and access needed per user.
Establish a framework of feedback collation and presentation to both our Social Media Marketing clients, Integrated Marketing Managers and with our (and other) agency teams, ensuring community sentiment and talking points are fed back in to create content that is more engaging and resonates more strongly with our communities.
Work alongside the Social Operations Lead and Social Performance Lead to provide insights and recommendations on our by-weekly community health reports across our key commercial communities.
Report 3x per week on community management targets against set SLA’s including accessibility, and messages for follow-up.
Curate and collate user-generated content, sharing the most compelling stories or assets with the Social Editing and Campaign Management team for spotlighting.
Be aware of conversations and trends on Social that mention or are relevant to the client and provide actionable insights/commentary to the client.
Review Social Media trends across platforms and cultural news that may provide an opportunity to participate in or engage with.
Support the Ops Lead in planning, execution and strategy of community management responses for all client events – both online and in-person.
Support the Ops Lead in the publishing of native organic content formats as and when required.
Be responsible for training additional community management resource on our tools, which may be required during peak times, managing processes and workflow.
Pro-activity in finding solutions to challenges, whilst keeping the Social Operations Lead informed throughout.
Confident presenting ideas, plans and execution strategy to clients and wider delivery agency team
Ensure best practice community management under the guidance of the Social Operations Lead.
Engage with the client’s global social media team to share knowledge and successes.
Jesse Lee
Sales & Marketing -
Job number: Job-00261847 Posted: 2024-04-08
Ecommerce Category Specialist ( Vision Care )
Leading contact lense company7 - 10 million yen Tokyo Sales & Marketing eCommerce / Online Marketing / Digital Marketing
- Company overview
- Our client is the global leader in eye care.
- Responsibilities
- Main responsibilities:
Content creationDesign and produce engaging visual content (images, graphics, videos, etc.) for specific platforms and devices.
Write compelling copy to accompany your visual content and align it with your brand voice and marketing objectives.
Cooperation Work closely with sales and marketing teams (including IMG) to understand campaign objectives, seasonality, and specific content needs.
Participate in team meetings and gather input to ensure alignment with sales promotions, product launches, and other marketing efforts.
Content strategyStay on top of the latest trends in content creation, design, and e-commerce to ensure your content stays fresh and relevant.
Collaborate with marketing team to develop content calendar and ensure timely delivery of campaigns and promotions.
Take advantage of images and content already pooled by IMG and global teams.
Device-specific contentCreate content tailored to different devices such as PCs and smartphones to ensure optimal viewing and engagement.
Test and optimize your content for different screen sizes and resolutions.
Quality assurance:Ensure all content meets high quality standards and aligns with brand guidelines.
Review and revise content based on feedback from stakeholders and analytics.
Content analysisMonitor content performance metrics to measure engagement and effectiveness.
Use insights from analytics to refine and improve your content strategy.
Continuous learningStay up to date with the latest tools and software for content creation and design.
Attend workshops, webinars, or courses to improve your skills and stay ahead in the field of content creation.
Feedback implementationGather feedback on the effectiveness of your content from your sales and marketing teams.
Make any necessary modifications to your content based on your feedback to meet your campaign objectives.
Managing content repositoriesOrganize and manage repositories of created content for easy access and reuse.
Ensure all content is properly backed up and archived.
Brand integrityEnsure all content created is consistent with brand voice, style, and messaging guidelines.
Collaborate with marketing teams to ensure content supports overall brand purpose and strategy.
Dianna Antenucci
Sales & Marketing -
NEWJob number: Job-00253805 Posted: 2024-04-19
Digital Marketing Manager (Streetwear)
Streetwear apparel7 - 10 million yen Tokyo Sales & Marketing eCommerce / Online Marketing / Digital Marketing
- Company overview
- Our client is Operation of stores for shoes, apparel, accessories, etc.
- Responsibilities
- The role will be based in Japan and reporting to the Director of E-commerce, of company, Japan. The Manager will closely partner with the Director of E-commerce, of company Japan. Will be expected to lead the development, management, execution, and optimization of digital marketing campaigns for all online channels at atmos Japan.
Main responsibilities:
Develop and execute comprehensive digital marketing strategies to drive brand awareness, customer acquisition, and engagement.
Manage and optimize digital marketing campaigns across various channels, including search engine marketing (SEM), search engine optimization (SEO), social media, email marketing, and display advertising.
Conduct market research and analyze customer insights to identify target audiences, refine messaging, and optimize campaign performance.
Monitor and analyze key performance indicators (KPIs) to measure the effectiveness of digital marketing efforts and make data-driven decisions.
Collaborate with cross-functional teams to create compelling digital content, including web copy, blog posts, social media updates, and email newsletters.
Utilize marketing automation and customer relationship management (CRM) platforms to segment audiences, personalize messaging, and automate campaign workflows.
Stay updated with emerging trends and best practices in digital marketing, and recommend innovative strategies to drive continuous improvement.
Conduct competitive analysis to identify opportunities and stay ahead of industry trends.
Manage relationships with external digital agencies, vendors, and partners as needed.
Provide regular reports and insights to stakeholders, summarizing campaign performance, trends, and recommendations.
Felisia Gunawan
Sales & Marketing -
Job number: Job-00259056 Posted: 2024-03-19
EC Manager
Leading Korean Cosmetics7 - 9 million yen Tokyo Sales & Marketing eCommerce / Online Marketing / Digital Marketing
- Company overview
- Our client is a significant player in the Korean beauty and skincare industry, with a strong presence across Asia. They possess multiple well-known cosmetic and skincare brands aimed at a diverse range of users. Their products span from nature-inspired skincare to makeup designed for the younger generation, catering to a wide and varied audience.
- Responsibilities
業務内容：
EC 事業拡大に向けた、事業部長とのコミュニケーションを中心に、年間事業計画の作成、KPI 管理、チームビルディング
マーケティングカレンダーに沿ったEC 戦略の作成とチームへの落とし込み、進捗確認
EC 運営に関わる作業全般のフォロー
Dianna Antenucci
Sales & Marketing -
NEWJob number: Job-00256991 Posted: 2024-04-19
FMCG Marketing Manager | FMCG マーケティングマネージャー
熱意、好奇心、創造性、イノベーションを大切にするラグジュアリーファッションブランドでのマーケティング経験が積める7 - 9 million yen Tokyo Sales & Marketing eCommerce / Online Marketing / Digital Marketing
- Company overview
- Our client is famous fashion brand.
- Responsibilities
- 業務内容：
ブランドマーケティングローカル キャンペーンの計画と実行を主導し、グローバル カレンダーと重要な日付に合わせて、顧客とのコミュニケーションを市場における主要な製品のプッシュに合わせて調整します。
地域の休日や文化的瞬間が、ブランドに適した方法で、グローバルチームの承認を得てサポートされていることを確認する
競争力を共有するだけでなく、市場における地域の活性化とパートナーシップの機会を伝えます。 新しくエキサイティングな機会を本社に持ち込んで検討することで、ブランドの関連性を維持する
グローバルチームの指示の下、製品カテゴリー間のサポートを調整するための現地ライセンシーパートナーとのパートナーシップ
ブランド広告日本のメディアの現地専門家として活動する。 どのパートナーやチャネルが当社のブランドに最適であるかを常に把握してください。 新しいパートナーや市場初のメディア提供に関する最新情報を入手
ローカル メディア キャンペーン計画の推奨事項、メディア パートナーシップの提案、および詳細な計画を本社に共有してレビューと承認を求め、クリエイティブの説明とアセットの受け取りに十分な時間を確保します。 デジタル メディア キャンペーンのレポートと分析をキャンペーン中およびキャンペーン後に提供します
ローカル製品の購入とローカルメディアの専門知識に基づいて、メディアスケジュールのキービジュアルを特定します。
実現に至るまでのチャネル割り当てとプロジェクト支出管理を含む年間メディア/マーケティング予算の管理。 日本への世界予算の配分について本社と調整し、逆に地域予算と支出を本社に伝達する
Saki Matsubara
Sales & Marketing -
NEWJob number: Job-00259879 Posted: 2024-04-15
Ecommerce
Luxury cosmetics company6 - 8 million yen Tokyo Sales & Marketing eCommerce / Online Marketing / Digital Marketing
- Company overview
- Our client is a global cosmetics and beauty product manufacturer that operates a wide range of businesses both domestically and internationally. They manufacture various beauty products, including skincare, haircare, makeup, and fragrances. Each brand within their diverse brand portfolio presents distinctive characteristics of its own and all work to drive innovation and shape industry trends.
- Responsibilities
- Main responsibilities:
Develop and implement the global e-commerce D2C strategy
Ensure online brand expression and visual consistency across all markets and D2C platforms
Lead the development of digital services and online innovations for D2C platforms (O&O) to enhance the customer experience and increase conversion rate.
Boost the O2O customer experience by working closely with Retail teams and CRM to support the development of O&O digital services
Upgrade brand master website with the latest optimizations and ensure local implementation.
Support the global e-commerce expansion by supporting local ecommerce D2C opening
Improve e-commerce KPIs through effective acquisition and retention strategies online such as SEO and SEM, replenishment program, etc.
Analyze e-commerce KPIs performance and share key monthly insights with management followed by action plan.
Collaborate with global and regional teams, and external partners, to stay up-to-date on best practices to be shared with all relevant departments
Dianna Antenucci
Sales & Marketing -
NEWJob number: Job-00265362 Posted: 2024-04-19
Marketing Manager
Lead marketing initiatives at a global insurance company5.5 - 7.15 million yen Tokyo Sales & Marketing eCommerce / Online Marketing / Digital Marketing
- Company overview
- Our client is the Japanese extension of a world-leading global financial group and insurance provider.
- Responsibilities
- As an advertiser for auto, motorcycle, and fire insurance, the Marketing Manager is responsible for marketing activities aimed at acquiring new customers and increasing awareness and interest in the company.The successful candidate will be responsible for maximizing response, efficiency, and KPI management by utilizing online advertising and collaborating with relevant internal departments and external partners.
Main responsibilities:
Conduct media planning and effectiveness verification of online advertising.
In cooperation with advertising agencies, review online advertising measures, determine improvement measures and operational policies.
Direct the production of listing ads, banner ads, video ads, etc.
Coordination and progress with related internal and external personnel for implementation of measures.
Progress, analysis, and reporting of each measure, and PDCA execution of each measure.
Relationships Main parties involvedInternal: Related departments
External: Various advertising agencies, production companies, etc
Jesse Lee
Sales & Marketing -
Job number: Job-00184352 Posted: 2024-03-07
デジタルマーケティングプランナー
New Department5 - 7 million yen Tokyo Sales & Marketing eCommerce / Online Marketing / Digital Marketing
- Company overview
- 就職支援サービスを行っている大手企業です。正社員、アルバイト、グローバル採用、公共分野の採用など多岐にわたるサービスを提供しています。
- Responsibilities
- ■職務責任：
このポジションの責任は、デジタル広告を手段に、事業の売上が最大化するための集客施策を行うことです。
多くの定量情報（サイト解析データ、登録・応募状況）や、定性情報（登録者の声、調査結果）をもとに、社内の各領域（ブランド、クリエイティブ、データ、開発）および社外の各パートナー（代理店、媒体社、プロダクトベンダー）と協力し、企画立案から実行、効果測定までを一気通貫で担い、集客最大化を図るためのデジタルマーケティング、プロモーション施策を実行します。
■職務概要：
転職サービスのデジタルマーケティングを担います。
集客最大化を図るための様々なデジタルマーケティング、プロモーション施策ををお任せします。
また、デジタル広告以外にも、部内周辺施策（マスプロモーションやイベント、コンテンツなど）や部を超えた施策（プロダクトやデータなど）連携を行い、利用者の増加を図るために、手段にとらわれずあらゆる可能性を追求していくことが可能です。
■仕事内容の詳細：デジタルマーケティング・プロモーションの実施
担当メニューの効果改善に向けた課題・仮説立案、検証設計、施策・振り返りの実施
広告代理店、各パートナー等との折衝
コミュニケーションプランニング、メディア選定、バイイング
Satoshi Nakano
IT -
NEWJob number: Job-00266678 Posted: 2024-04-19
E-commerce Assistant Manager
Global Italian fashion brand4.8 - 7 million yen Tokyo Sales & Marketing eCommerce / Online Marketing / Digital Marketing
- Company overview
- A European retail company specializing in handbags and accessories.
- Responsibilities
- Work with local and global EC teams to drive and increase sales performance of the company website and 3rd party platforms. Execute on-site strategies for the website and 3rd party platforms to maximize demand, margin, and inventory levels, working to improve the customer journey and satisfaction overall.
Main responsibilities:
Responsible for managing for the daily and weekly site operations for all activity on the company website.
Partner with the Head of E-commerce and HQ counterparts to manage site initiatives to drive performance of the e-commerce channel.
Collaborate with local and global teams (EC, Merchandising, Marketing, Logistics, etc.) to ensure a best-in-class online shopping experience, while providing key insights and regular reporting utilizing Google Analytics.Site operations management (with local + HQ teams)
E-commerce planning
Project management
Inventory management
Customer service support
Reporting and analysis
Site ManagementManage daily site operations including product merchandising, content management and site audits.
Work with Site Ops Assistant and E-commerce team at HQ to manage any site issues (image, product, etc.).
Work with Site Ops Assistant and local MD team to manage inventory levels and replenishment on site.
Assist with CS/Logistics coordination (order inquiries, etc.)
Complete testing for all upcoming site releases and new projects
Assist with project coordination with cross-functional teams (local and global) for all EC initiatives.
Conduct regular site audits and competitor analysis.
Site Management (3rd Party Platforms)Responsible for managing all operations for multiple 3rd party platforms, including all site operations, reporting, promotion planning, and inventory management.
Site operations management
Promotion/marketing activity planning
Inventory management (replenishment, etc.)
Project management
Invoice management
Reporting
AnalysisBuild, manage, and optimize weekly/monthly/quarterly reporting and business reviews.
Provide ad-hoc insight on site performance, taking initiative to suggest actions to improve business
Felisia Gunawan
Sales & Marketing -
Job number: Job-00265361 Posted: 2024-04-09
Web Marketing Manager
Be in charge of web marketing for a global insurance company4.5 - 5.94 million yen Tokyo Sales & Marketing eCommerce / Online Marketing / Digital Marketing
- Company overview
- Our client is the Japanese extension of a world-leading global financial group and insurance provider.
- Responsibilities
- You will be mainly in charge of web marketing for sales promotion of automobile insurance products, and will be responsible for strengthening sales of automobile insurance with portal sites such as comparison sites and insurance agencies.
Main responsibilities:
Planning and operation management of web contents and web advertisements
Planning, coordination, and execution of sales promotion measures for insurance product comparison sites
Planning, coordination, and execution of sales promotion measures in collaboration with partner companies and sales agents
Collection and analysis of sales promotion data
Verify the effectiveness of each measure and propose improvements, etc.
Jesse Lee
Sales & Marketing -
Job number: Job-00262951 Posted: 2024-04-10
ソーシャルコミュニケーションプランナー
Innovative company operating multiple well known brands4.2 - 8 million yen Tokyo Sales & Marketing eCommerce / Online Marketing / Digital Marketing
- Company overview
- Our client, a renowned global electronics manufacturer, specializes in high-performance chargers, renowned for catering to diverse needs like portability, fast-charging, and wireless charging. Their chargers have gained widespread recognition. Their extensive product lineup goes beyond chargers, encompassing smart device accessories, top-notch speakers, portable cinemas, and more.
- Responsibilities
- 業務内容：
インフルエンサーを起用したプロモーション戦略の立案
戦略に基づいたキャスティングプランの立案
インフルエンサー、広告代理店、事務所との折衝及び関係構築
制作物の表記＆デザインにおけるクオリティコントロール
社内関連部門との連携業務
施策結果のレポーティング
将来的には、中長期的なエンゲージメント強化、ファン育成のためのコミュニティ形成に関わる業務も担っていただきます。
Saki Matsubara
Sales & Marketing
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